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Any credible captain of a ship should invest in a plethora of research about their journey before they head off on a maiden voyage. It’s no different when you’re setting up your own ecommerce shop for the very first time either. This sort of expedition will not be easy. You’ll have to ride rough waves before any smooth sailing occurs and it’ll be a long time before you anchor down and moor-up for a good night’s rest. However, the following ecommerce site set up tips should strengthen your hull.

Submitted by Studioworx Social Media Team on 13/12/2015

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If you are considering migrating your site you might be wondering what platform to use. Magento is one of the most popular options, liked by both e-commerce business owners and web developers. If you’re still not convinced, here’s 10 benefits Magento.

Submitted by Studioworx Social Media Team on 12/12/2015

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There can be many reasons why a customer may abandon their cart. Perhaps the checkout process is too confusing, they might have gone away to think about it before their return to buy, or they simply might have changed their mind. Understanding the reasons why, and trying to prevent any issues that can cause a shopper to abandon their carts can be a very knowledgeable tool in ecommerce. Here are a few of the main reasons why customers could abandon their baskets, and tips on how to solve them.

Submitted by Studioworx Social Media Team on 12/11/2015

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You might have thought that not having a premises might mean you need less people power in your business, however when you discover just how much work there is to do in maintaining an eCommerce site you probably reassessed the situation. There are a few simple tips you can learn to streamline your online business and have it running not only smoother, but more efficient.

Submitted by Studioworx Social Media Team on 12/11/2015

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So, you’ve got the big idea and you’ve decided to go ahead and set up and e-commerce business. But there’s just one thing, you’re stuck on the name! Naming your business, and website, is one of the most important stages to your business plan as it is what customers will remember. Here are a few top tips to try and make the process a little easier.

Submitted by Studioworx Social Media Team on 02/11/2015

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Though search engines are becoming increasingly clever, a little help from schema attributes improves page interpretation considerably. Google's latest algorithm updates have included reliability of content, how questions are posed and of course, whether your site is mobile friendly. However, search engines still like things simple and in some cases - obvious.

Submitted by Studioworx Social Media Team on 30/10/2015

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User experience is as crucial as Search Engine Optimisation on a website. If users can easily navigate your site, they will come back to it. There's no point having a fully optimised site that just isn't converting into sales because of blockers on the user's journey. One way to make the path a little easier is to use faceted search. Read more to discover how it can help to improve user's experience on your website.

Submitted by Studioworx Social Media Team on 30/10/2015

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The journey doesn’t end for your company once customers have made a sale - there’s just as much work to be done in this process as there is in the selling strategy. If they are happy with their product and the service you provided it’s likely they’ll come back again, but in order to guarantee that there are a few steps you can follow post-sale to gain their loyalty.

Submitted by Studioworx Social Media Team on 27/09/2015

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It’s important to remember that although your business hours may be 9-5, your website is available for customers 24hrs a day, all over the world. With this in mind, it’s necessary to the company that your brand is well represented - even when you’re asleep.

Submitted by Studioworx Social Media Team on 08/09/2015

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E-commerce is a fast growing phenomenon in today's online world. In many ways running an online shop is a lot more profitable than an offline shop as you have a lot fewer overheads – spending less money on premises, and staff, for starters.

Submitted by Studioworx Social Media Team on 24/08/2015

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Regardless of whether we want to or not, everyone enters any kind of experience with an expectation. It might be of our day when we wake up in the morning, to a journey, or an online buying experience.

Submitted by Studioworx Social Media Team on 07/08/2015

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The ecommerce business is a tough enough industry on its own without making menial mistakes. Hopefully, this guide will prevent you from making the errors and common mistakes which make many ecommerce store owners falter rather than prosper.

Submitted by Studioworx Social Media Team on 29/07/2015

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In the world of online sales and e-commerce, one of the biggest problems that businesses can face is getting their products seen by potential buyers. The internet is a big place, and you are effectively in competition with the whole world, so it can get pretty crowded in that marketplace. A lot of online marketing is about coming top of search results and people being able to find you, rather than the other way around. With eBay`s promoted listings, however, this can change.

Submitted by Studioworx Social Media Team on 14/07/2015

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The way we buy online is changing rapidly. Gone are the days in which we would have to wait until we got home to our desktop or laptop computers to send our orders, as thanks to the rise in technology we are now able to make purchases on the go via mobiles and other handheld devices. In recent years we've seen a massive increase in mobile sales, with experts predicting it will grow further by over 80 per cent in 2015. Retailer eBay now sees 40 per cent of their listings now being touched by handheld devices.eBay Responsive Listings

Submitted by Studioworx Social Media Team on 29/06/2015

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When it comes to eBay success for your business, having good listings is essential. In a similar way to SEO, when people are looking to buy something, they want the product that they are looking for be easy to find, with good descriptions (including photos) so that they know exactly what they will be getting, and for the buying process to be quick and easy.

Submitted by Studioworx Social Media Team on 16/06/2015

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