June 2022 Archive

07/06/2022

Over 75% of online shopping carts are abandoned before checkout. The reason? Inefficient, unclear and poor checkout experiences. Luckily, we have the solutions.

We’ve all been there – a full cart ready for checkout being left at the last minute due to unforeseen costs, membership requirements and convoluted payment processes. In order to increase checkout conversions, retailers need to create a smoother, more intuitive checkout system for their customers, and this guide is here to help. 

With the addition of seven simple changes and amendments, online retailers can create a far more enjoyable checkout process, helping bring in new and repeat customers. Read on to find out exactly how these issues can be fixed, and improve your conversions.

07/06/2022

The first two instalments of our deep dive into conversion rate optimisation looked at defining conversion rates and how important they can be to the success of an online store. We then took a tour through the various data-driven insights that can help increase these figures. Now, in this final section, we are looking at the practical ways that you can enhance your website to optimise conversion rates and keep consumers coming. Read on to find out more.