Category: Best Practice Guides
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Steps to Steamlining your Product Photography Workflow
When it comes to a decent product display on your website,a great way to show people exactly what you are selling – and what they are (hopefully) buying is through good product photography. This is especially important for e-commerce as there is no physical shop or showroom that people can look around
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20 Tips for E-Commerce Design Usability
With technological developments and the way that the internet is evolving, one area that is becoming increasingly popular is e-commerce. There are many benefits to running a business almost entirely online, including little to no overheads, and being able to market to the whole world and not just to people who are local to you.
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Tips for Link Building on your E-Commerce Site
For those with an e-commerce business, building links should be an important part of your marketing and SEO strategy. Not only does having links to your site from others help in creating new website traffic to yours, having a good quantity and good quality links can be instrumental in where Google places your site in…
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Why Schema is Important for Search Engine Optimisation
Though search engines are becoming increasingly clever, a little help from schema attributes improves page interpretation considerably. Google’s latest algorithm updates have included reliability of content, how questions are posed and of course, whether your site is mobile friendly. However, search engines still like things simple and in some cases – obvious.
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How to Build a Successful Online Brand
It’s important to remember that although your business hours may be 9-5, your website is available for customers 24hrs a day, all over the world. With this in mind, it’s necessary to the company that your brand is well represented – even when you’re asleep.
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Understanding Online Behaviour
Regardless of whether we want to or not, everyone enters any kind of experience with an expectation. It might be of our day when we wake up in the morning, to a journey, or an online buying experience.
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5 Errors in the eCommerce Universe
The ecommerce business is a tough enough industry on its own without making menial mistakes. Hopefully, this guide will prevent you from making the errors and common mistakes which make many ecommerce store owners falter rather than prosper.
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eBay Responsive Listings
The way we buy online is changing rapidly. Gone are the days in which we would have to wait until we got home to our desktop or laptop computers to send our orders, as thanks to the rise in technology we are now able to make purchases on the go via mobiles and other handheld…
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Boosting your Listing Success on eBay
When it comes to eBay success for your business, having good listings is essential. In a similar way to SEO, when people are looking to buy something, they want the product that they are looking for be easy to find, with good descriptions (including photos) so that they know exactly what they will be getting,…
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