Author: studioworx
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E-Commerce – Magento vs Shopify Platforms
The internet has changed a lot about the way that we live our lives and do business. One of the biggest changes that it is making in the business world is the rise of e-commerce. This is where people run their business almost entirely online, meaning that they can offer excellent customer service, better prices…
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20 Tips for E-Commerce Design Usability
With technological developments and the way that the internet is evolving, one area that is becoming increasingly popular is e-commerce. There are many benefits to running a business almost entirely online, including little to no overheads, and being able to market to the whole world and not just to people who are local to you.
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Tips for Link Building on your E-Commerce Site
For those with an e-commerce business, building links should be an important part of your marketing and SEO strategy. Not only does having links to your site from others help in creating new website traffic to yours, having a good quantity and good quality links can be instrumental in where Google places your site in…
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10 Benefits for choosing Magento to run your online store
If you are considering migrating your site you might be wondering what platform to use. Magento is one of the most popular options, liked by both e-commerce business owners and web developers. If you’re still not convinced, here’s 10 benefits Magento.
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How cart abandonment software can increase conversions
There can be many reasons why a customer may abandon their cart. Perhaps the checkout process is too confusing, they might have gone away to think about it before their return to buy, or they simply might have changed their mind. Understanding the reasons why, and trying to prevent any issues that can cause a…
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Why Schema is Important for Search Engine Optimisation
Though search engines are becoming increasingly clever, a little help from schema attributes improves page interpretation considerably. Google’s latest algorithm updates have included reliability of content, how questions are posed and of course, whether your site is mobile friendly. However, search engines still like things simple and in some cases – obvious.
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How to Build a Successful Online Brand
It’s important to remember that although your business hours may be 9-5, your website is available for customers 24hrs a day, all over the world. With this in mind, it’s necessary to the company that your brand is well represented – even when you’re asleep.
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Understanding Online Behaviour
Regardless of whether we want to or not, everyone enters any kind of experience with an expectation. It might be of our day when we wake up in the morning, to a journey, or an online buying experience.
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5 Errors in the eCommerce Universe
The ecommerce business is a tough enough industry on its own without making menial mistakes. Hopefully, this guide will prevent you from making the errors and common mistakes which make many ecommerce store owners falter rather than prosper.
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